Before your property ever reaches the market, we will have a licensed home inspector come out and conduct a detailed home inspection and provide a detailed inspection report. This inspection will allow the following:
Buyers will typically spend ten to fifteen minutes touring a home. Buyers tend to spend thirty to forty-five minutes in a staged home. Professionally staged homes accent the selling features of a home. A staged home will better allow buyers to imagine themselves in the space and its potential to fulfill their family’s needs. We partner with a certified staging professional to stage our homes. Professionally staged homes on average, sell 75% faster and for more money!
Pictures on the internet are more than likely the first introduction and impression of your home to a potential buyer. Professional photography is a must! Professional photography will actually build excitement to tour your home. Cell phone photos won’t cut it. Professional photos turn internet shoppers into home buyers! Professional photos coupled with professional staging will get buyers in the door to tour your homes and to make an offer.
Without a question the internet is todays marketplace. We do an outstand job of internet marketing. We start with our website, our social media platforms and of course the MLS. These platforms alone will get tremendous exposure for your home! We will amplify that exposure by broadcasting your home on fifty to seventy-five different real estate and real estate related websites.
Our marketing plan may also include, but not be limited to, the following:
Another vital aspect in selling your property quickly and for top dollar is to create a sense of urgency. So how do we create urgency? By knowing the market, knowing the numbers, knowing the property, and most importantly, by knowing when most of the property showings are taking place.
In most markets, the majority of property showings are taking place on Friday, Saturday, and Sunday, so because of that we want to launch your property on to the market late Thursday afternoon, and schedule a broker preview (open house for brokers) for Thursday morning.
By utilizing this launch strategy, we will create urgency by showing we have an awesome home to sell and anticipate a busy weekend of showings that will generate multiple offers. This will encourage prospective buyers and their agents to schedule tours and submit their highest and best offer!
We’ve found this launch strategy to be much more effective than going on the market Monday morning and being on the market several days before the weekend momentum hits. This strategy works!
In addition to creating a sense of urgency, we also want to create a sense of uniqueness. No matter how plain or grand your home you feel your home is, we will create uniqueness by marketing your property as a one of a kind.
We will identify the most unique aspects of your property that we possibly can. A good example of this is a fairly standard property on a normal residential lot at a fairly standard price point, but which happens to be within five minutes shopping and entertainment. And it works!
We will create uniqueness in your marketplace by identifying unique features about your property and then positioning your property accordingly.
What do you feel are the unique features of your property that will attract buyers to your truly one of a kind home?
From sales price, closing cost, closing date, and repairs, we will vigorously negotiate all aspects of all offers, keeping our pre-determined sales goal of 97-100+% of the sales price in mind.
Our Pro-Active Selling Process is proven. We ultimately never split the difference when negotiating. The results are a larger bottom line at the closing table for you!